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How to Change Anything: The Science of Leading Successful Behavior Change in Organizations

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To be successful, organizations must be able to change. Change can come in many forms - from evolving to adapting to new market conditions - and it is often a necessary step for businesses to stay ahead of the competition. However, leading behavior change in an organization is not always easy. It can often be quite challenging to get people to change their behavior, even for the betterment of the organization.

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