Disposable Income, Digital Media & More
Indians travel abroad for vacations, celebrations, education, escapism, business and of course to boost social media presence. As per Pacific Asia Travel Association (PATA), 40% of all outbound trips are for business purposes, while visiting friends and relatives (VFR) comes second with 31%, and travel for leisure, third, with 29%. Of late, Indians have also started travelling for the sake of exploration or to experience different cultures and traditions.